From Media Passion to Digital Innovation

SwissMediaPartners AG was born from a love for media and technology.

It all started in the early 2000s, when a few people from the radio and music scene began helping broadcasters move from CDs and tapes to digital systems. What began as a small idea quickly turned into a mission: make media work smarter and easier.

Since then, we’ve helped radio, TV, and marketing companies in Switzerland and abroad to modernize their workflows, connect their systems, and use new technologies like cloud and AI, always with one goal: to make life easier and more efficient for people who create media every day.

Our team combines real media experience with technical know-how. Michael Buholzer, one of our founders, comes from radio and music. He has always believed that technology should make creativity easier, not harder. Mathieu Habegger joined the team as a student and brought fresh ideas from his time at EPFL and student radio. Together, they built a team that’s curious, down-to-earth, and passionate about innovation and technology.

We always believed that solutions should be easy, realizable, and affordable. That’s the key to success, especially today since the media world is changing fast. We understand new technologies like AI, social media, and cloud-native solutions and we help our customers use them to keep pace and stay successful.

Over the years, we have worked on projects all across Europe and helped digitalize more than 100 radio and TV stations.

We stay close to our partners, listen carefully, and find solutions that really fit, without overcomplicating things.

Our Vision

We want to be the leading partner for modern media technologies both in Switzerland and beyond. Our goal is to help media companies stay innovative, efficient, and successful with solutions that are reliable, forward-thinking, and sustainable.

Our Team

We’re a dynamic team with a deep passion for media, communication, and technology.

We plan, implement, and support media solutions to connect the right points and make complex topics easy to understand.

We’re passionate about both the newest media technologies and the classic media world like radio and TV. We all love music, art, and attention to detail in design. It’s part of who we are.

We’re not only a team, we’re a family.

SwissMediaPartners AG is 100% Swiss and owned by its employees, which keeps us independent, flexible, and close to our partners’ real needs.

Our main base is in Fribourg, a beautiful Swiss city known for its stunning old town, great restaurants, famous cheese, and the typical black-and-white cows that make this region so unique.

We also have day offices in Lausanne, Bern, and Zurich, keeping us close to our partners across the country, and strong partnerships in Germany, Benelux, and the United States, which we continue to grow.

That’s what SwissMediaPartners AG stands for: Swiss media know-how since 2001.

And yes, we’re also a cool place to work. If you love media, technology, and smart ideas, you’ll feel right at home with us.

Our Partners

The word "partners" is right there in our name and that's no accident. Partnerships are at the heart of everything we do.

We see our customers as partners. We see our employees as partners. And we work with solution partners who share our values and believe in long-term relationships built on trust.

Over the years, we've built strong connections with companies that think the way we do, companies that care about quality, reliability, and making life easier for people who work in media. Here are some of the partners we're proud to work with:

MusicMaster has been in the market for more than 40 years, and we’ve been partnering with them since the very beginning. Together, we’ve worked on projects all over the world. From small radio stations to major broadcasting groups. We love MusicMaster and the team for bringing so much passion and possibilities to music scheduling. MusicMaster is the most open and advanced music scheduling system in the world, it opens up endless creative possibilities for programmers and broadcasters. MusicMaster Inc. also represents us in the United States, making sure our solutions reach partners across the Atlantic.

On Air Solutions in Berlin has been a trusted partner for over 20 years. We’ve done many epic projects together: from small campus radios in Switzerland to large TV networks across Europe and even the Middle East. It’s been quite a journey. On Air Solutions also represents MusicMaster outside of the US and Canada, and we partner together at events like the Scheduling Summit IMS2. In Switzerland, we represent both MusicMaster and On Air Solutions, bringing their expertise to Swiss radio stations.

TopOfMind in the Netherlands is another great partner we’ve worked closely with on many projects. They represent us in the Netherlands, Belgium, Luxembourg, and other countries, making sure our consulting and technology solutions from deliver.media reach the right people.

deliver.media is our daughter company, and we are not only sharing our offices, we are the same team. While SwissMediaPartners represents and supports the deliver.media products and services, our consulting solutions go hand in hand in other countries. It’s a natural fit: same values, same vision, and the same drive to make media work better.

There are many more partners we’ve had the pleasure to work with on great projects over the years or implemented their solutions. The list is too big, so let’s bring on the names with lighthouse projects over the last few years: Auris, DANEXiS, David Systems, StirlitzMedia, WideOrbit, Sony Professional Solutions MEA, Eurovision by EBU.